Cookie Policy

Effective Date: October 28, 2025
Last Updated: February 9, 2026

1. What Are Cookies

Cookies are small text files that are placed on your device when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our services.

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for the website to function and cannot be switched off. They include authentication cookies that keep you logged in.

2.2 Analytics Cookies

We use PostHog and Google Analytics to understand how visitors interact with our website. These cookies collect information anonymously and help us improve our service.

2.3 Preference Cookies

These cookies remember your choices (such as language preferences) to provide a more personalized experience.

3. Third-Party Cookies

We use the following third-party services that may set cookies:

  • PostHog: Analytics and user behavior tracking
  • Google Analytics: Website analytics and performance monitoring
  • Privy: Authentication, embedded wallets, and user management
  • Vercel: Website hosting and performance optimization

4. Managing Cookies

You can control and manage cookies in various ways:

  • Most browsers allow you to refuse or delete cookies
  • You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on
  • You can manage your consent preferences using our cookie consent banner

Please note that blocking certain cookies may impact your experience on our website.

5. Data Licensing & AI Training

In addition to standard cookie usage, we process certain data for AI model training and compliance scoring purposes. By using MerchantGuard, you agree to the following tiered data processing model:

  • Aggregated Data (always processed): Anonymized, statistical data such as aggregate usage patterns, compliance trends, and platform health metrics. This data cannot identify any individual user.
  • Anonymized Data (default on, opt-out available): De-identified interaction data used for AI model training, GuardScore algorithm improvement, and compliance research. You may opt out by contacting us.
  • Identifiable Data (explicit opt-in only): Any personally identifiable data used for generative AI training requires your explicit, separate consent as described in our Privacy Policy.

We process agent behavioral metadata (interaction patterns, compliance signals, risk indicators) for compliance scoring purposes in accordance with the EU AI Act (Article 26) requirements. For full details on our data licensing and AI training practices, please refer to our Terms of Service and Privacy Policy.

6. Contact Us

If you have questions about our use of cookies, please contact us at support@merchantguard.ai